how to supply images correctly for web

How to supply your images for website use

The better the images you can supply the better your design will be!

  • All images need to be supplied in a horizontal or landscape orientation.
  • A minimum of 2000 pixels wide at 72dpi
  • Acceptable file types are jpg, tif or png

 

Some other tips for great website images

  • Don’t zoom in when taking the photos – we can always crop parts of the image out if needed.
  • Make sure your photos are in focus – blurry photos wont represent your business well.
  • Provide images to match the product/services that you are selling
  • Add people into your photos where possible and if appropriate. It’s nice to add a human aspect as this will better connect with your viewers
  • Try to capture images that include your ideal customers where possible, males/females or families etc

All images used online are low resolution (72dpi) for fast loading which means that photos from your smartphone can be used. If you are taking photos with your smartphone, hold the phone on the side as shown below. Don’t compress your images if you are emailing them from your phone, send them at ‘Actual size’.

ipone

 

Label your image files

Make sure all your supplied images (including any supplied stock images) are labelled correctly. Name your images using the following system: The name of the page that the image will be placed on, then the product/service that it represents for example: pagename-productorservice.jpg. Don’t use any capitals letters, spaces or characters. Multiple images that represent the same page and product or service can be differentiated with numbers at the end.

renovations-kitchenbefore1.jpg
renovations-kitchenbefore2.jpg
newbuilds-waipu1.jpg
newbuilds-waipu2.jpg

This will help us to ensure that the images are placed correctly alongside the corresponding text on the right page. If you have lots if images to supply, please organise your images into sub-folders. The sub-folders need to be labelled according to the pages on your new website, for example:

HOME
ABOUT
SERVICE 1
SERVICE 2 etc

Upload these folders to Dropbox or similar and share the folder with info@monstergraphics.nz

Other supplied files

  • Logo files: must be supplied as a png file with a transparent background
  • Testimonials: must be supplied as Word or Rich Text files
  • Downloadable files: must be supplied as pdf files
  • Video files: must be supplied as .mp4 and .webm
    For files over 32MB these must be uploaded to You Tube or Vimeo and the link supplied

Professional photography

The services of a professional photographer are highly recommended. You can contact Kellie Extance Photography for photography, drone and video services. Mention Monster Graphics for a 10% discount. Kellie also has a range of local stock photos that can be purchased.

Stock images

If you would like to search for and supply your own stock images we can recommend the below websites. When purchasing images be sure to purchase the largest file size, label the image and provide via Dropbox or similar.

Free images

www.pexels.com
www.unsplash.com

Paid images

www.shutterstock.com
www.istockphoto.com

New Zealand images

www.alamy.com
www.istockphoto.com/nz
www.mychillybin.co.nz

Northland images

www.northlandnz.brandkit
Kellie Extance

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